“Why are you interested in AI?”

Because I’ve always had to learn technology by using it.

I didn’t grow up with a computer at home. In high school, I took a typing class simply because it gave me access to one — and that class led to a job making $7 an hour, which felt like a lot in 1997. (It was.)

Later, in design school, we were expected to know how to use design software — but there wasn’t much class time dedicated to teaching it. You learned by experimenting, practicing, and figuring it out as you went. And the better you got, the faster and more compelling your work became.

That’s when something clicked for me.

Technology wasn’t the point.
It was the tool that helped you get to a better outcome.

Clients didn’t care how long you spent hand-drafting a floor plan because it honored the original craft. They cared whether they could see themselves in the space. If you could create a realistic 3D rendering that helped them understand the vision more clearly, they were far more likely to trust the plan — and move forward.

I see AI the same way.

It’s not about replacing thinking or effort.
It’s about using the right tools to clarify ideas, reduce friction, and help people make better decisions.

When used thoughtfully, AI doesn’t cheapen the work.
It supports the outcome — for the brand, the business, and the people behind it.